Ebooks (Sách điện tử)Authors : NSCC Faculty (2021)
The Lumen online course Principles of Marketing was developed by Lumen Learning. Primary sources for the course include Introducing Marketing by John Burnett, Boundless Marketing, and videos provided by the BBC.
Lumen OER courses apply learning science to engage students and better support the learning process. Lumen
materials aim to deliver an active learning experience. They include text, images, videos, assessments, directed
feedback, practice ques... 
